BI Analyst

The Business Intelligence Analyst (BI Analyst) plays a crucial role in modern organizations, with the responsibility of transforming raw data into useful information for strategic decision-making. This professional combines technical and analytical skills to explore and interpret data from various sources, including internal databases, external platforms, and customer relationship management (CRM) applications.

A BI Analyst uses advanced analytics tools and data visualization techniques to generate reports and dashboards that help management understand market trends, customer behavior and operational performance. They also work closely with IT and business teams to develop customized solutions that meet the organization’s specific needs.

Technical skills are essential in this area, including solid knowledge of SQL, Excel, and experience using BI tools such as Tableau, Power BI, or QlikView. In addition to technical skills, a BI Analyst must also have interpersonal skills, such as the ability to communicate clearly and collaborate with different departments.

In addition to data analysis, the BI analyst is often involved in the process of optimizing business performance, proposing solutions based on the analyzes performed. They also play an important role in ensuring data integrity, taking care to maintain an accurate and up-to-date reporting system.

The BI Analyst profession is critical to the success of organizations, helping them navigate the complexity of data and make informed decisions based on detailed analysis. These specialists contribute significantly to improving performance and increasing competitiveness in today’s business landscape.