Visual designer

A visual designer is a creative professional who specializes in creating visual elements, such as graphics, images, and layouts, to enhance the aesthetics and visual appeal of various media, including websites, advertisements, marketing materials, and user interfaces.

They focus on combining artistic and design principles to convey messages effectively and engage audiences visually.

Visual designers often work with color schemes, typography, illustrations, and photography to create visually compelling and cohesive designs that align with brand identity and user experience objectives.

Their role is essential in making content and products more visually attractive and engaging to viewers.